Contents
- BMM Syllabus (2)
- First Year Syllabus (1)
- Journalism (2)
- Magazine Journalism (1)
- Niche Journalism (2)
- Online Journalism (1)
- Second Year Syllabus (1)
- Third Year Syllabus (1)
Topics
- History of Indian Journalism
- Magazine Journalism
- Role of Press in Health Education
- Trends in Online Journalism
About Me
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Detailed Bachelors of Mass Media Syllabus for first, second and third year.
BMM Syllabus
BMM Syllabus
Posted by Aparna Labels: BMM Syllabus, First Year Syllabus, Second Year Syllabus, Third Year Syllabus0 comments
Semester I (First Year)
· Effective Communication Skills - I
· Fundamentals of Mass Communication
· Introduction to Computers
· Landmarks to 20th Century World History
· Introduction to Sociology
· Economics
Semester II (First Year)
· Effective Communication Skills - II
· Political Concepts and Indian Political Systems
· Principles of Marketing
· Introduction to Psychology
· Principles of Management
· Introduction to Literature in English
Semester III (Second Year)
· Introduction to Advertising
· Introduction to Journalism
· Introduction to Public Relations
· Introduction to Media Studies
· Introduction to Culture Studies
· Introduction to Creative Writing
Semester IV (Second Year)
· Mass Media Research
· Organizational Behavior
· Understanding Cinema
· Radio and Television
· Advance Computers
· Print Production and Photography
ADVERTISING
Semester V (Third Year)
· Advertising in Contemporary Society
· Copywriting
· Advertising Design
· Consumer Behavior
· Media Planning and Buying
· Brand Building
Semester VI (Third Year)
· Advertising and Marketing Research
· Legal Environment and Advertising Ethics
· Financial Management for Marketing and Advertising
· Agency Management
· The Principal and Practice of Direct Marketing
· Contemporary Issues
JOURNALISM
Semester V (Third Year)
· Reporting
· Editing
· Feature and Opinion
· Journalism and Public Opinion
· Indian Regional Journalism
· Niche and Magazine Journalism - I
Semester VI (Third Year)
· Press Laws and Ethics
· Broadcast Journalism
· Niche Journalism - II
· Internet and Issue in the Global Media
· News Media Management
· Contemporary Issues
· Effective Communication Skills - I
· Fundamentals of Mass Communication
· Introduction to Computers
· Landmarks to 20th Century World History
· Introduction to Sociology
· Economics
Semester II (First Year)
· Effective Communication Skills - II
· Political Concepts and Indian Political Systems
· Principles of Marketing
· Introduction to Psychology
· Principles of Management
· Introduction to Literature in English
Semester III (Second Year)
· Introduction to Advertising
· Introduction to Journalism
· Introduction to Public Relations
· Introduction to Media Studies
· Introduction to Culture Studies
· Introduction to Creative Writing
Semester IV (Second Year)
· Mass Media Research
· Organizational Behavior
· Understanding Cinema
· Radio and Television
· Advance Computers
· Print Production and Photography
ADVERTISING
Semester V (Third Year)
· Advertising in Contemporary Society
· Copywriting
· Advertising Design
· Consumer Behavior
· Media Planning and Buying
· Brand Building
Semester VI (Third Year)
· Advertising and Marketing Research
· Legal Environment and Advertising Ethics
· Financial Management for Marketing and Advertising
· Agency Management
· The Principal and Practice of Direct Marketing
· Contemporary Issues
JOURNALISM
Semester V (Third Year)
· Reporting
· Editing
· Feature and Opinion
· Journalism and Public Opinion
· Indian Regional Journalism
· Niche and Magazine Journalism - I
Semester VI (Third Year)
· Press Laws and Ethics
· Broadcast Journalism
· Niche Journalism - II
· Internet and Issue in the Global Media
· News Media Management
· Contemporary Issues
Posted by Aparna Labels: BMM Syllabus0 comments
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by TNB
by TNB